Insights

a load of old crystal balls?

Have we spotted Retail Week’s April Fools Day spoof? The leading retail rag has published today a story that Argos says it can pre-empt customers’... read more
Thoughts

brand new friend?

A recent survey of over 2,800 U.S. consumers underscored the important role that brands play in our lives and the emotional engagement that we often... read more
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