Hotel rejuvenation and why hoteliers need to plan for this years in advance
The UK hotel market is a competitive one. Social media offers up the most hard to please customers and ratings are taken seriously by others,... read more
Insights
Pop-ups are more about the R.O.E. than the R.O.I.
Matthew Greenwell of Storefront and James Breaks from rpa:group share their views about pop-ups becoming primarily about return on experience and why brands are increasingly... read more
Insights
UK high streets need to be more about creating communities and less about just retail
It is time to return to the root of what people want; the creation of multi-faceted communities offering variety and meeting a diversity of local... read more
Thoughts
getting ahead in the fitness industry race
One in every seven people in the UK is now a member of a gym, and according to the “2018 state of the UK fitness... read more
Insights
value and values…
As retail consumer profiling becomes more granular, with increasing generations and shopper tribes demanding immediacy in meeting their specific needs, how do brands and designers... read more
Insights
essential retail design trends for 2019 that can’t be ignored
Ultimately, a store is a reflection of its brand. Therefore any design or redesign needs to reflect its brand values. It is the responsibility of... read more