Amanda Wakeley has been at the forefront of British fashion design since the launch of her signature label in 1990. rpa:group worked with Amanda Wakeley on the retail identity and concept creation.
The Amanda Wakeley signatures are all about attention to detail, use of the ultimate in fabrics and perfection of cut. All this had to be reflected in the retail environment itself.
Bespoke furniture, display systems and specialist materials, are coupled with a monochrome palette to create an eye catching chic environment, that complements the luxurious clothing range.
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