Helping Superdrug open second store in Limerick

18 years after opening their first store in Limerick city centre, the much-loved health and beauty retailer has taken the opportunity to open a second store in the out-of-town shopping centre, The Crescent.

The new 4,434 sq. ft store offers customers a newer and bigger shopping experience and forms part of the retailer’s plans to continue to expand its bricks-and-mortar retail footprint, and to open in 25 new UK locations, as it celebrates its 60th year of trading.

Featuring eye-catching illuminated bulkhead signage & graphics, the store gives customers access to all the latest health and beauty products, everyday toiletries, beauty treatments and luxury fragrances, with a 32ft fragrance counter offering an array of products. The store also features a Beauty Studio area, which offers professional treatments such as nail, lash & brow treatments at affordable prices.

As part of our longstanding relationship with Superdrug and having delivered numerous new and refurbished stores across the UK, rpa:group was tasked with working alongside our client to deliver the new store, by providing a range of Architectural and PD services and all local statutory approvals.

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