Insights

the mutual benefits of taking on interns…

Not only do they enhance their practical applications such as Revit/Drawing and how the industry works, they gain more psychological and no less important skills... read more
Trends

six retail design trends to look out for in 2017

Here we share what we believe to be the top retail trends that will dominate in 2017. James Breaks, Associate Director (Design) - rpa:group. Save read more
Insights

chain reaction takes fast food to a new level

The ‘one look for everywhere’ approach, which traditionally made sense and helped to underscore a brand’s identity has begun to look downmarket rather than consistent,... read more
Insights

“Phygital” – blending the physical and digital worlds of retail

The real purpose of phygital design is to create meaningful transactions and here I mean not only the exchange of money but the exchange of... read more
Insights

why are stores being redesigned more often?

This means individual elements have to be completely compatible with existing products, so that they can be used without difficulty and facilitate the renovation and... read more
Thoughts

the perfect store is the result of a ‘right’ brain ‘left’ brain balance…

Store design and brand thinking has gone astray for many retail brands and it seems that stores are either being too creative or too analytical... read more
Thoughts

pop-up comes of age

The Telegraph revealed recently that almost a third of new businesses launched in the UK over the next two years will start life as a... read more
Insights

school rebuilds should be about collaboration, imagination and budgeting…

Time and time again we have found that it is entirely possible to improve older buildings, retain their intrinsic character, and even incorporate current and... read more
Thoughts

generation z – connecting with ‘Screenagers’ before its too late

And yet surprisingly, Gen Z is still seen as no more than a small blip on the radar for most high street brands, which seems... read more
Insights

How to reach customers not interested in in-store technology

Do we really understand who uses technology and how they want it to operate within a retail environment? Does everybody want their store to have... read more
Insights

impulse purchasing – creating the right store environment for impulse buyers

First and foremost, you need to define the values that make your brand relevant to your customers and differentiate it from competitors. Then it’s about... read more
Trends

Why omnichannel retail needs real places for real people

A good idea, but perhaps nothing new. The first 1960s boutiques in Carnaby Street or trendy hot spots on The Kings Road had stores with... read more
Trends

schools of the future

This is because in our highly connected world, students have ubiquitous access to quality, content and myriad ways to explore, study and interact. This rings... read more
Thoughts

if you’re not paying for the product, you are the product

Personalisation is now widely regarded as a way for “bricks” retailers to offer customers a seamless experience between the digital and physical worlds. However, brands... read more
Trends

retail revolution won’t be all click and no brick

Whoa! Hold on there, I hear you cry. What about all the savvy retail brands that are building omni-channel models, enabling their bricks and mortar offering... read more
Insights

showdown… or showroom…

A recent article by market observer TNS claims that mobiles can be used to tame the risk of showrooming by boosting brand interaction with consumers... read more
Insights

restaurants: high street newbies get a slice of the action

Established chains like Pizza Express, Mr Pretzels, Hummingbird Bakery and Starbucks are doing well, but there’s no doubt that restaurants still need to find exactly... read more
Thoughts

britishness…

For millions across the globe ‘Britishness’ is a significant part of the authenticity of the brand they choose to buy.  It can mean everything from... read more
Trends

an end to clicks and bricks

Oh yes! We all know about the casualties of online versus online, the brands like Borders who fell foul of Amazon’s ability to trade out... read more
Insights

…the future of retail

Apparently women in their 30’s are most likely to rage at the unsatisfactory space allocated for trying on clothes (72%). The study, commissioned by isme,... read more
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