rpa:group was tasked to help deliver the new Crew store, providing architecture and design services, within the highly anticipated Cotswolds Designer Outlet.
The store’s striking double-height space at the front, has been fully utilised to help convey the brand’s individuality. Internally, the store incorporates design features such as an impactful slat wall finish with a large-scale logo signage. The slat walls are repeated throughout the space, to make the environment warmer and more inviting.
The cash desk is cloaked in thick bold stripes and softened by an oak countertop, with a wrapping desk that is encapsulated by its niched backdrop, and is fully clad in vertical slats, with illuminated logo signage.
The interior is a light and airy space that boasts fun, playful pops of colour that convey the brand’s inspirations, routed in British sporting and yachting traditions.
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