Alo Yoga was founded in Los Angeles in 2007 by co-CEOs and childhood friends Danny Harris and Marco DeGeorge, with a shared vision and mission “to spread the transformative power of mindfulness, movement, and wellness globally”. The luxury US activewear brand has become a global favourite among celebrities and is making an impact in London, and Ireland with various new store openings.
Having helped Alo Yoga to deliver their Brompton Rd and Covent Garden stores in London, rpa:group was retained on the Dublin Grafton Street store. We provided a range of Architectural services for the new stores, while working closely with our client Alo Yoga’s internal teams both locally and in the USA, and their chosen contractors.
The new stores offer an elegant and beautifully executed environment in which to offer the Alo Yoga range of merchandise, that will embed the brand in the fitness and lifestyle focussed community.
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