For over 80 years, the adidas brand has been part of the world of sport on every level, delivering state-of-the-art sports footwear, apparel and accessories. Today, the adidas brand is recognised as a global leader in the sporting goods industry. As an extension of the adidas Concept to Consumer Team, rpa:group has worked closely with the brand’s global market managers, supporting the planning of stores and shop-in-shops in over 50 countries to date, using Autodesk Revit to produce space planning, design intent and 3D visualisations. We have alsobeen delighted to have worked on the “Neighbourhood” concept for adidas Originals stores, which was created to celebrate the best of adidas Originals, while connecting to each location’s unique neighbourhood. We look forward to continuing our support of this world class brand as it continues to roll out its new concept development.
