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design
studio

With thirty years experience in the global market place, we are known for transforming brand experiences
that deliver creativity, originality, practicality and most importantly connect brands with their customers.

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architecture
architecture

We deliver inspirational and effective environments through an approach that is underpinned with realism and a thorough consideration of function, aesthetics, sustainability and affordability.

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project
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Being part of one of the largest design and construction consultancies in the UK, enables us to encompass a global reach and provide specialist European project management knowledge, as well as full cost and contract management services.

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coca-cola

trade a pin, make a memory

brief

For the London 2012 Olympic and Paralympic Games rpa:group designed two 2,000 sqft Coca-Cola Pin Trading Centers, one at the Olympic Park and one within the Hyde Park pop-up store.

insight

From 1912 souvenir pins have been an integral part of the Olympic and Paralympics games; originally as a way of identifying athletes, Pin Trading has now become known as ‘the number one spectator sport’. The Coca-Cola Official Olympic Games Pin Trading Centers have been present at every Games since the Calgary 1988 Olympic Winter Games.

result

A striking and impactful store design combining an interior to complement Coca-Cola’s Olympic branding, strong graphic treatments and innovative print techniques meant that visitors were successfully immersed in the full Coca-Cola Olympic experience to ‘Trade a Pin… Make a Memory’.

Client

coca-cola

what we did

created an impactful store design combining strong branding, graphic treatments and innovative print techniques

where

London, UK

#Coca-Cola #design studio #food & beverage #London #london 2012 #olympic games #retail #United Kingdom

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